Timeless Beauty Group

Case Study: A Shopify shop that's turned browsing into buying

Where salon-quality expertise meets intentional beauty

The Challenge: A website that wasn't being looked after

We took over the Timeless Beauty Group website after the client had received very little support from their previous web developer. The brief was to rebuild the site properly and give the client a platform they could actually rely on.

The Solution: Setting up a proper online shop

We signed the client up with Shopify and arranged their payment gateway, giving them a proper, reliable online shop with online purchases and gift cards, backed by a platform built for e-commerce rather than bolted onto one.

Graphics that do the product justice

For the visual side of the project, we brought in our graphic development partner, Cubify, whose graphic skills gave the site huge visual appeal. The website was designed to be easy to use, pleasing on the eye, and focused squarely on the product.

The Result: More sales, less friction

Since the online shop launched, sales have increased as customers can now purchase items with a minimum of fuss. The shopping experience was designed to be simple from browsing to checkout, and the client's regular discounts and gift cards give shoppers even more reason to buy.

An ongoing success

The site continues to go from strength to strength, with the client's social media pages doing their part to keep the brand visible.

[ Visit the Timeless Beauty Group website. ]

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